Target Market Observation

[zerofloat]

I'm 52 and wanted a commuter car. This thing is great. Wanted the liftback to haul stuff if needed. Maybe will tow behind the motorhome (stick transmission). Last car was a 1988 Fiero so the size seems normal. Got some flak from the coworkers but they get to spend lots more money for fuel, depreciation and insurance. I wish it had a plastic body so it wouldn't ever rust. Dealer installed a Rostra cruise control that works fine. I was concerned that the power wouldn't be enough but it is fine too. The Yaris was so affordable I wrote a check for it. I did read that someone paid for it with a credit card to get points!